Spirit of Place / Spirit of Design

The Challenge

Our client Spirit of Place – Spirit of Design was in need of a new website, as the previous website was in need of a facelift. Spirit of Place – Spirit of Design is a design-build exploration program primarily for architecture students that has become a major environmental and cultural force in reshaping the built environment. Having said that, the non-profit program by the award winning architect Travis Price has a long history of incredible projects that needed to be showcased on the new website.

The goal was not only to showcase those past expeditions, but also to create an informative site to inform students, alumni, the media, and new potential sponsors.

The solution

The set goal was achieved through a layout and color scheme that let the website visitor focus on the expeditions and educational images. The menu was aligned at the bottom to further direct the viewer’s focus on the site’s content and to give the site a cleaner and more organized look. The result is a minimalistic website that lets the visitor view the website content in a streamlined way and leads their attention not only through the past expeditions, but also educates viewers about upcoming expeditions.




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