Our client, Manassas Joe’s Piano, is based in the Washington, DC Metro Area. The client did not have previous marketing materials and was in need of promoting his business. The goal was to create and design a single piece that was elegant enough that it could be made available for purchase by his existing clients, their friends and family, as well as to hand out to future clients at events.
The set goal was achieved through a gift certificate focused on a restrained color scheme. The color scheme was created to make the gift certificate elegant and valuable enough to be made available for purchase and also to be interesting enough for it to be distributed at events.