Our client Dawit Assefa is an acupuncturist based in the DC Metro Area. The client’s business did not have a previous logo, and came to us with only a business name.
The branding had to look professional enough to represent his medical values, but warm and inviting enough to show his natural and holistic approach.
The set goal was achieved through a logo that was clean, modern and streamlined. The colors and overall brand feel was created to feel more modern and fresh to communicate the client’s values. The logo was setup to be exchangeable for both of my client’s acupuncture businesses.